portfolio
Iryna Yashchuk
Content writer
copywriter
communication manager
textwelldone@gmail.com
I'm Ira, a Ukrainian copywriter and content writer with ten years of experience in crafting compelling copy that drives sales. I have collaborated with diverse clients, including:
- Vegan shop "Smak Zhyttya"
- Hotel WISH AQUA&SPA RESORT
- International marine company Garant Group
- Italian language school "Prima Lezione"
- Cleaning company "Universalnyy prybyralnyk"
- Cherkasy book fest
- Orthopedic shoe store
- Service catalysts
- Ukrainian Cluster Alliance
- Freelance at IT companies and marketing agencies
Throughout my career, I have been involved in content creation, including copywriting, content strategy development, SEO-optimized articles, scripting for video content, social media posts, and email marketing materials. Notably, I have curated three introductory copywriting events on Instagram. Since 2023, I have held the position of communications manager, where I have been responsible for managing communication activities related to grant projects and producing written content, such as articles and newsletters.
Background
Freelance copywriter – 2014-2024
- Articles for a hotel: https://grandhotelpylypets.com/category/statti/ - 2015
- E-mail marketing, posts for Instagram, chatbot, text advertisement for the school of Italian language Prima lezione – 2020
Smak Zhyttia, copywriter, content manager – 2014-2018
Writing descriptions for healthy food, articles, copy for social media, and the site, editing and posting information. https://sz.lviv.ua.
Web Copywriting – https://wishaqua.com.ua/—2020
Web Copywriting – https://garant.eu/—2020
Web Copywriting – https://skup-katalizatorov.com.ua/ 2021-2023
Web Copywriting – https://ortosan.com.ua/ – 2022-2023
Web Copywriting – Ukrainian Cluster Alliance - 2023-2024
Expertise
- Description of products and categories;
- Full copy for the new web;
- SEO – optimized, LSI and advertising copy;
- Informative articles;
- Instagram posts.
- Copywriting and storytelling marathons;
- Personal consultations;
- Ideas for content plans for Instagram;
- Helpful guides and checklists
- IT articles
- AI generated content
- Newsletters
- Cases and success stories
Languages
- Ukrainian – native
- English C1
- Italian B1-B2 (mostly speaking)
Projects
I worked with a Ukrainian resort
that provides accommodation,
food, SPA services, etc.
I wrote all copy for the website in three languages.
Other
Content preparation to Hannover Messe
Web
I worked with clients from different industries to create unique and effective content.
English language
https://garant.eu/—All texts except news
https://wishaqua.com.ua/—All texts except news
http://surl.li/envun – SEO article
https://www.clusters.org.ua/en/all-publications/ – translations
https://appau.org.ua/en/appau-news/ – news
My certifications
Contacts
Creative CV
address
Zbarazh city, Ukraine
mobile
+38(097) 8994000
textwelldone@gmail.com